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Bose Working With Salesforce To Deliver Personalized Experiences & Service – $CRM $DIA

By John F. Heerdink, Jr.

As per reports, a leader in premium audio products Bose is scheduled to deploy Salesforce’s (CRM) Customer 360 expanding its robust direct-to-consumer business, offering personalized and tailored experiences delighting customers and building trust.

Bose is set to specifically deploy Marketing Cloud to streamline interactions across channels and deliver a personalized experience for customers; Commerce Cloud to accelerate revenue growth and drive digital sales; Service Cloud to empower agents to deliver world-class customer service and elevate the brand experience through Service Cloud Voice; Einstein to drive hyper-personalization across channels, and MuleSoft to connect Bose’s back-end systems.

“Salesforce is thrilled to be part of the Bose customer transformation. Bose has created premium audio products for decades and now, by combining marketing, service, and commerce with Salesforce, they can bring the same level of customer-centric thinking to its service and digital experiences,” stated Lidiane Jones, EVP & GM, Salesforce Digital Experiences.
 

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(Read Original Story: Bose Turns Up the Volume on Digital Customer Experiences with Salesforce in PR Newswire)


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