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Ronaldo, Pogba Ditch Coke & Beer At Euro 2020 Conference

By John F. Heerdink, Jr.

Reportedly, France midfielder Paul Pogba, a practicing Muslim removed a bottle of Heineken beer in front of him at a Euro 2020 news conference.

A day after, Portugal captain Cristiano Ronaldo also removed two Coca-Cola (KO) bottles as he sat down to speak to media ahead of the Group F opener against Hungary. Ronaldo’s gesture resulted in Coca-Cola’s shares dropping 1.6% and wiping off about $4 billion from the company’s market capitalization.

In a response, Europe’s soccer governing body UEFA said: “Coca-Cola offers a range of drinks to suit different tastes and needs, which are available to players throughout the tournament. This includes waters, isotonic sports drinks and juices, coffee and tea, as well as Coca-Cola.”

Dow 30 Component, The Coca-Cola Company (KO), is the largest total beverage company in the world. It offers 500 plus brands in over 200 countries and is committed to reducing sugar in its drinks and providing new and diverse drinks to people everywhere. To learn more about The Coca-Cola Company (KO) and to continue to track its progress please visit the Vista Partners Coca-Cola Company Coverage Page.


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(Read Original Story: Soccer: Ronaldo, Pogba snub sponsors at Euro 2020 in Reuters)


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