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Disney’s Executive Mike White To Lead Its Metaverse Strategy – $DIS $FB $DIA

By John F. Heerdink, Jr.

As per reports, the Walt Disney Company (DIS) has appointed Mike White, an executive in the Media and Entertainment Distribution group, to the new role of senior vice president of Next Generation Storytelling and Consumer Experiences, leading the entertainment giant’s metaverse strategy. White will work alongside Disney’s creative teams, and help define consumers’ experience of Disney’s coming metaverse. White will report to Kareem Daniel, chairman of Disney Media and Entertainment Distribution, and to Josh D’Amaro, chairman of parks, experiences, and products.

“For nearly 100 years, our company has defined and re-defined entertainment by leveraging technology to bring stories to life in deeper, more impactful ways. Today, we have an opportunity to connect those universes and create an entirely new paradigm for how audiences experience and engage with our stories,” stated CEO Bob Chapek in the email to staff.
 


Dow 30 Component, The Walt Disney Company (DIS), and its subsidiaries is a diversified worldwide entertainment company that operates in four business segments: Studio Entertainment, Media Networks, Parks and Resorts, and Consumer Products & Interactive Media. To learn more about this Dow 30 Component, The Walt Disney Company (DIS), and to continue to track its progress please visit the Vista Partners Walt Disney Company, Coverage Page.


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(Read Original Story: Exclusive-Disney names executive to oversee metaverse strategy -memo in Reuters)


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