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Coca-Cola To Enter U.S Alcohol Market With Topo Chico Hard Seltzers

By John F. Heerdink, Jr.

Beverage giant, the Coca-Cola Company (KO) to set its foot in the U.S alcohol market with the alcoholic version of Topo Chico sparkling water in partnership with beer giant Molson Coors Beverage Co, as per reports. The launch will be the company’s first alcoholic drink in the country, expanding its market beyond Latin America and Japan where it sells Lemon-Do drink.

Topo Chic is expected to be launched in the first half of 2021 by Molson Coors, with Molson strengthening its business as consumers prefer low-alcohol spirits, including hard seltzers, and premium beers. Topo Chico, a low-calorie drink will compete with the popular White Claw beverage and other hard seltzers in the market.

Dow 30 Component, The Coca-Cola Company (KO), is the largest total beverage company in the world. It offers 500 plus brands in over 200 countries and is committed to reducing sugar in its drinks and providing new and diverse drinks to people everywhere. To learn more about The Coca-Cola Company (KO) and to continue to track its progress please visit the Vista Partners Coca-Cola Company Coverage Page.

Vista Partners LLC (”Vista”) is a California Registered Investment Advisor based in San Francisco. Vista delivers timely and relevant insights via the website:www.vistapglobal.com with daily stories, weekly market updates, monthly macroeconomic newsletters, podcasts, & Vista’s proprietary equity and market research to help you stay informed and stay competitive. Vista’s mission is to invest partner capital while arming investors with a comprehensive global financial perspective across all market sectors. Vista also seeks to provide select issuers with actionable advice regarding fundamental development, corporate governance, and capital market directives. 

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(Read Original Story: Molson Coors to launch Coca-Cola's first alcoholic beverage in the U.S. in Reuters)


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